30 Rich-Looking H&M and Zara Sweaters That Are $100 and Under

If you were to spot me on the street in the winter, I’m wearing a sweater nine out of 10 times. But since I pulled my go-tos out of storage, I’ve noticed my knitwear collection is looking a little lackluster. So, I’m on the hunt for expensive-looking options that aren’t actually expensive—and naturally, my search has led me to H&M and Zara.

My dream collection is full of the kind of elevated sweaters celebrities wear, from nerdy-chic argyle knits to simple turtlenecks. It seems H&M and Zara got the memo: The new-in collections at both brands are well-stocked with every trendy style I’ve been eyeing, and the prices fit perfectly into my post Black Friday budget.