London Fashion Week is where menswear comes to shine. It’s not as peacock-y as other stops in the calendar, and it’s a stunning location where every sub-genre of dressing well comes together to enjoy the spectacle.
This season, the guys went for a classic approach that would have made Savile Row happy. Sure, some TikTok outfits were out and about. But guys were putting an emphasis on chunky cable knits, graphics galore and some amazing overcoats. Truly unapologetic menswear.
To put together outfits that were so damn good, they had to stress over the details. What material is my jacket going to be? How wide are my trousers? Does my gold and baby blue wallet chain work? These are the questions they posed, and answered in unequivocal fashion. We saw a modern take on a classic coat of arms, Martine Rose Nike Shox in favour of loafers, and caps and bags colour matched.
Take a peek at 31 guys who made the stress worth it. Day three of London Fashion Week saw two piece sets from Labrum, Loewe shades, twinning overcoats, and dudes rocking handbags Jacob Elordi style.