Wednesday, April 8

The Elevated Activewear Brand Behind ELLE Editors’ Off-Duty Style


Estimated read time3 min read

You’d think finding the perfect hoodie-and-sweatpants set would be easy. For me, it’s been anything but. More often than not, they either swallow me whole or fit awkwardly—too long in the torso, too short in the sleeves or legs, and never quite flattering. As a result, active-loungewear has always felt like a compromise—something I’d reach for purely for function, not style.

That changed when I discovered LDMA, a brand offering underwear and lounge-worthy activewear that feels elevated and looks incredibly chic. With ultra-comfortable, wear-anywhere essentials (and a new launch I have my eye on), it’s a label worth having on your radar.

Shop the Best of LDMA

I decided to try out both the intimates and loungewear with one goal in mind: to find comfortable, reliable underwear and a versatile, airport-ready set that could move seamlessly from workouts to travel. I started with the Low Show V Bralette and Low Hide Thong. From the first wear, I was sold. Each piece fit like a glove, disappeared under clothing, and moved effortlessly with the body. The bralette offers support without feeling overly compressive—no wires, no bulky padding—thanks to a seamless underband that keeps everything in place. The thong is just as impressive: no digging, no awkward lines; just a smooth, flattering finish under even the most form-fitting gym wear.

Casual outfit featuring a hoodie and shorts.

Courtesy of LDMA

Next, I tried the Heritage Hoodie. It’s ultra-plush, weighty without being overly heavy, and delivers that perfect, cloud-like warmth. The slightly below-the-hip length makes it easy to throw on over matching sweats, leggings, or bike shorts without looking bulky. I’ve since worn it everywhere from the airport to post-gym errands, and after multiple washes, it still looks and feels as good as new. So, after finally discovering an activewear label that gets everything right, I knew it was too good not to share.

A closer look at the brand’s background made the thoughtful construction and premium comfort all the more clear. Founded by Leland Drummond and Michele Thomas, LDMA—short for Life Deserves More Action—is rooted in the belief that intimates should move with you, not hold you back. At its core, the label is committed to designing pieces that don’t constrain but empower—crafted for movement, confidence, and effortless ease.

Contemporary fashion model posing against a neutral backdrop.

Courtesy of LDMA

LDMA currently offers a range of active-ready underwear, hoodies, and sweatpants in chic, playful hues (I’m personally obsessed with Poppy), with both wide-leg and cuffed silhouettes to choose from, plus cozy shorts and sporty-chic socks to round out the lineup.

Even better, the new Bodywear line launches today, April 8, featuring three versatile pieces designed to move seamlessly from studio to street. The collection includes a wear-anywhere bodysuit, a strappy, ribbed-knit bra top, and a scoop-neck, sculpting romper. The performance-ready styles are designed as foundational pieces for everyday dressing. Pair the Alex Bodysuit with relaxed denim or gym-ready shorts, style the open-back Taylor Rib Romper with slouchy crew socks and sneakers for an effortlessly sporty-chic look, or wear the Christy Bra Top with the brand’s signature comfy shorts for your next workout—or simply for lounging at home.

Ahead, shop the new collection, plus my ultra-comfortable LDMA favorites.


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