We reported on the imminent announcement of deals with all three majors for AI-music startup Klay Vision yesterday. The announcement followed a few hours later, covering the recordings and publishing arms of the majors.
“Klay is not a prompt-based meme generation engine designed to supplant human artists. Rather, it is an entirely new subscription product that will uplift great artists and celebrate their craft,” was the pitch.
The company also confirmed plans to “include all independent labels, artists, publishers, and songwriters” in its deals as it heads towards launch.
In separate news, Tracklib has published an interesting study based on a survey of more than 1,700 music producers about their use of AI tools.
32% use them today, but most of those are ‘assistive’ tools like stem-separation, EQ and mastering. Only 6% are using ‘fully generative tools’.
“Producers clearly separate assistive AI from generative AI. Stem splitting, EQ, and workflow accelerators are widely accepted,” said head of catalog Andreas Liffgarden.
“But when it comes to full-song generation, the attitudes shift sharply toward skepticism, concerns about artistry, and copyright.” You can browse the full study here.
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