Tuesday, March 3

The 3 Biggest Fashion Trends For Winter That Scream Chalet Chic


Wellness is the new luxury. There’s nothing more coveted these days than taking out the time to pamper yourself with self-care, whether that means hitting the slopes for a winter wonderland workout or curling up in cashmere with a good book. ALO has been embodying that philosophy with their ALO Atelier, now releasing the fourth iteration of the high-end collection. “ALO Atelier is our bold, elevated take on seasonal dressing—pieces that are warm, refined and intentionally luxurious,” says Summer Nacewicz, EVP of Creative and Marketing at ALO.

Initially launched in 2022, ALO Atelier have always been winter collections. To set them apart from the brand’s typical offerings, ALO Atelier takes wellness wear beyond the studio, elevated with luxury materials like Italian wool, liquid silk and deliciously soft cashmere.

Courchevel, a ski resort in the French Alps, served as the muse for the latest collection. “Courchevel was so inspiring because it is a quintessential place that creates such a clear picture in our mind of what ski culture can aspire to be—an incredible blend of luxury and winter activities,” says Abby Gordon, Chief Design and Merchandising Officer at ALO. “In this collection, we have sumptuous silks for nighttime, cashmere to keep you warm, and ski suits and statement coats, so it’s everything she could possibly need for such a dreamy vacation.”

The collection is designed to go from the slopes to après ski festivities, covering sophisticated sartorial needs throughout the winter. That concept will be brought to life during the Atelier Retreat with creators from around the globe. “Our upcoming brand experience in Courchevel is truly the embodiment of that vision, bringing the collection’s inspiration to life in real time,” Nacewicz says. “I can’t wait to see the styling come to life on the trip and to watch how our muses make that après-ski glamour uniquely their own. Inspired by those cozy-yet-glam winter moments, we’ve reimagined cold-weather staples to move effortlessly from the slopes to wherever the night goes.”

The collection encompasses everything from a Polar Star Ski Suit to slinky pieces like a silk button-up and slip dress to performance layers to wide-leg pants to cold weather essential cashmere accessories like scarves, beanies and gloves. The color palette consists of luxe neutrals, specifically ivory, pink champagne, alpine cocoa, oat heather, frosted pink and black.

To continue the brand’s ascent into luxury, they are introducing limited-edition colorways of the ALO Bag Collection and debuting the Duffle in suede. Additionally, Atelier footwear is making its debut with the ALO Classico Faux Fur Sandal.

Nacewicz shares her favorite fashion themes for this winter from the latest ALO Atelier collection:

The Perfect Duo: Cashmere and Silk The Perfect Duo: Cashmere and Silk





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