Thursday, January 1

6 Fashion Trends Zara Is Already Backing for 2026


If you’re a sucker for a good trend, you’re going to want to do two things. One is to check our our latest 2026 trend report (phwoar!), and the other is to head over to Zara‘s website immediately. As usual, the high street brand is way ahead of the game and the new-in section is currently bursting with fresh (but wearable) takes on the coolest fashion trends for the year ahead.

A scroll through the just-dropped items proves that Zara has its finger on the pulse, but it also remains totally aligned with how we actually want to dress. There’s no wacky runway gimmicks here. Think of it as a more considered approach to the new trends—one that favours longevity over novelty and polish over excess. Rather than reinventing the wheel, Zara is refining it for 2026. Focusing more on key silhouettes and elevated details that feel modern but won’t date by next season.

Zara fashion trends 2026: Shopping Editor florrie wearing jeans and a Zara blazer

Who What Wear UK Shopping Editor, Florrie Alexander, wears a new-season blazer from Zara, shoppable below.



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