On this third day of Milan Fashion Week, Max Mara unveiled its Fall/Winter 2026-2027 collection in the icy setting of the Palazzo del Ghiaccio. Throwback to a pared-down show with sculptural silhouettes that reinterpret the house’s signature codes.
By Louise Menard.
A show inspired by Matilda of Tuscany
On February 25th, 2026, the third day of Milan Fashion Week, designer Ian Griffiths presented his Max Mara Fall/Winter 2026-2027 collection, inspired by the figure of Matilda of Tuscany, at the Palazzo del Ghiaccio. This great Italian countess from the 11th century, often described as “the most powerful woman of her time,” served as the blueprint for a simple, yet political idea. To restore everyday wardrobe staples and convey a certain kind of female empowerment.
Enveloping, imposing, humble and almost austere, the medieval-inspired silhouettes walk with rigor. The collection is thus structured around sharp volumes and perfectly controlled restraint. That energy is carried all the way to the final looks. By contrast, the satin of the long dresses adds a more sensual, fashion-driven dimension to the collection.
The Max Mara essentials
True to its unique language, Max Mara tightens its color palette, limiting it to shades of brown, grey, black, khaki and vermillion. At the core of this collection is the coat. The house’s emblematic piece, already at the heart of the Fall/Winter 2025–2026 show, becomes a guiding thread. Noble fabrics enhance it, such as brushed cashmere, thick wool and supple leather, and further underscore the depth of the house’s craftsmanship.
Regarding accessories, Max Mara bets on practical and sophisticated pieces this season. Flat thigh-high boots adorned with metal studs, long suede gloves and cross-body tote bags appear side by side on the runway. The Italian house delivers a concise proposal and crystallises a pragmatic vision of luxury.
All the looks from the Max Mara Fall/Winter 2026-2027 show
