Coach’s Fall 2026 Fashion Show It Bag Is Ready to Shop

Coach shoppers at Marie Claire have sensed a pattern in creative director Stuart Vevers‘s shows: Each season’s respective It-bag debuts within the first ten runway looks. For instance, Fall 2025’s Empire Carryall 34 emerged as soon as Look 4, while Spring 2026’s Kisslock Barrel opened the show. On February 11, Coach Fall 2026 continued the tradition, welcoming the Kisslock Frame Bag 30 to the family right away in Look 1.

Half-way through the first day of New York Fashion Week, locals and visitors alike shifted their focus to Vevers’s 44-piece collection, featuring patchwork blazers, letterman jackets-turned-tops, and Bermuda shorts aplenty. Once lights illuminated the runway inside Cipriani, viewers—both in person and online—instantly came face-to-face with the Kisslock Barrel’s successor: the Kisslock Frame Bag.

Not a single model carried it as intended: by the singular, spaghetti-thin strap. Instead, they scrunched up the buttery-soft leather like yesterday’s newspaper, folding the shoulder strap and supple main compartment in on themselves. The metal frame became the only sharp feature among a sea of slouch. Grabbing the Kisslock Frame at its center gave the new design the nostalgic charm of archival Coach bags. (Think: the TikTok-famous ones you’d score while thrifting.) It seems Vevers purposefully presented it this way, as an homage to its circa-1969 roots.

Usually, when a designer’s runway show debuts a new purse, it won’t hit shelves until months later. For instance, Jonathan Anderson’s new Dior Book Tote dropped in Jan. 2026, eight months after it premiered on the Men’s Spring 2026 catwalk. Coach’s Kisslock Frame Bag, on the other hand, punctually joined the online catalog in time with the first stomp of a model’s sneakers.