By March, the year has found its footing—even if we’re still catching up!
As the mood shifts from tentative beginnings to something more assured, particularly with fashion month and awards season behind us. It’s a time of movement that favours subtle reinvention and preparation for the colder months ahead.
So if you’re struggling to keep up, consider this a snapshot of everything to keep on your radar for March.
Fashion news and beauty launches for March 2026
Weekend Max Mara celebrates expression with new collaborations
Weekend Max Mara’s latest Signature Capsule Collection, A Weekend with an Artist, takes a familiar wardrobe staple and gives it a painterly twist. At its centre is the Canasta trench, a longstanding house icon reimagined by five globally recognised artists: Victoria Kosheleva, Paola Pivi, Tschabalala Self, Tai Shani and Shafei Xia.
Selected by curator Francesco Bonami, each artist approaches the trench as a blank canvas. Kosheleva brings a kind of cyber-expressionist intensity, while Pivi’s rainbow stripes feel sun-soaked and playful. Self introduces her signature Infinity Flowers, Shani leans into glossy black vinyl with irreverent illustration, and Xia offers something more poetic, with watercolour motifs that explore femininity and strength. The silhouette remains unchanged, allowing the artistry to speak.
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Adidas taps superstars for Superstar campaign
Few sneakers have managed to remain culturally relevant across decades quite like the Superstar, and Adidas Originals’ latest campaign leans confidently into that legacy. Titled “Superstars,” it stars Samuel L. Jackson alongside a cast spanning music, sport and fashion, including familiar faces such as JENNIE and Kendall Jenner, as well as James Harden and Lamine Yamal.
Set within the surreal “Hotel Superstar,” the campaign plays with the idea of time—or rather, the absence of it. As Jackson moves through its corridors, each room reveals a different cultural force, all united by the same shoe. Directed by Thibaut Grevet, it’s cinematic without being overly polished, allowing personality to take centre stage.
The collection itself follows suit, with classic black-and-white being sharpened with red accents, while apparel expands into looser tailoring, denim and even crochet.
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Gucci unveils See-Now-Buy-Now edit for Primavera collection
Gucci’s Fall/Winter 2026 Primavera collection arrives with disruption. Following Demna’s debut show in February, the House has introduced a see-now, buy-now edit—a curated selection available immediately, well ahead of the collection’s official July release.
Equally notable is the digital experience. Presented through a newly designed platform, the collection unfolds sequentially, inviting users to navigate it as they might a show, making it less a traditional window-shopping experience and more about discovery.
It’s a move that challenges the traditional cadence of the fashion calendar, which fits with Demna’s subversive MO. And perhaps it’s a glimpse into how fashion might be consumed moving forward…
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Yu Mei rolls out renewed favourites with Leather ’26
Yu Mei continues to fulfil all our accessory needs with Leather ’26, a slow, considered rollout of foundational pieces delivered in monthly Editions.
Anchored in the brand’s supple New Zealand deer leather, alongside suede and lambskin, the collection builds on a modern “carrying wardrobe.” Edition 02 sees the return of the ‘Claudia’ tote in Molasses, a deep chocolate-brown, while cult favourites like the ‘Teresa’ and ‘Brooke’ reappear in soft Sand Stone, an elegant pale-camel hue.
Shot in Sydney, the campaign leans into gesture and movement, offering an elegant study in everyday utility.
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Friends With Frank unveils its Autumn/Winter ’26 collection
Friends With Frank’s AW26 collection leans into what it does best: refining the essentials. Think softly structured shirting in versatile colourways, natural-fibre knitwear and denim, all layered with an ease that feels instinctive rather than styled.
This season, an elevated plaid and subtle injections of colour—the perfect poppy red and a deeply versatile chocolate brown, to name some—lend a fresh perspective, while on the accessories front, reworked signatures bring new depth.
It’s a wardrobe built on familiarity of tone and purpose, only sharper, more assured, and perfectly crafted for the upcoming season.
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MECCA MAX launches a multitasking beauty hero
If you, too, have been attempting the ‘Nina Park lip’ without success, MECCA MAX’s new Multiplayer Mode Shaping Stick is here to provide some assistance. Intuitive, tonal, and unfussy, it encourages experimentation across eyes, cheeks, lips, and jawline, with eight versatile shades to play around with.
Its creamy, blendable formula offers a sheer, matte colour with a softly diffused finish, while the rounded tip makes precision feel effortless—Yes, even for the less steady-handed!
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UNIQLO U fuses function and fashion with Future Layers
UNIQLO is a brand that has perfected the art of the collab, but its U collection is always a particular hit. For its latest Fall/Winter offering, designed by Christophe Lemaire and Sarah-Linh Tran in Paris, continues its cerebral approach to everyday dressing.
Drawing on the deep blues of the North Sea, this range is a study in calm, solitude and restraint. Titled “Future Layers,” it plays with contrast: merino wool against crisp nylon, soft lambswool alongside technical PUFFTECH. Silhouettes are functional yet polished, from water-repellent parkas to softly sculpted knits, all rendered in a palette of indigo, basil and plum—a perfect wardrobe addition for the season ahead.
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Trudon marks a new chapter with a fresh scent
Renowned fragrance brand Trudon has quietly entered a new chapter under Creative Director Hugo Ferroux, whose debut scent, Figuerie, looks to the past to shape something entirely contemporary.
Inspired by the Royal Figuerie of Louis XIV’s Versailles gardens, the fragrance explores fig in duality—bright and green at first, before deepening into something earthier and more shadowed. Notes of patchouli, moss and sandalwood lend a grounding warmth, evoking wintered trees and wooden crates. Available across candles, diffusers and room sprays, it offers a refined, atmospheric take on a familiar note.
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Antler expands on its premium Heritage collection
Luggage atelier Antler continues to refine its travel offering by introducing Forest Green, a rich evolution of its signature hue, across its Heritage Trunk and Cabin cases.
The new shade is rooted in luxury, lending depth to the brand’s clean and functional design ethos. Alongside it comes a new travel bag and a considered edit of tags and charms, designed to personalise the journey. It’s a subtle update, but it explores how even the most practical pieces can carry a sense of identity.
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