Friday, March 6

Google gets quizzical with BTS Army in mobile scavenger hunt


What was the first BTS song to top Billboard’s Hot 100 chart? Which of their hidden tracks starts with the sound of waves crashing on a shore? And where can you find the bus stop on the ‘You Never Walk Alone’ album cover?

If you know the answers to these questions, you’re a prime candidate for the online scavenger hunt that Google has just launched for the K-Pop superstars.

It only works on mobile phones, launched by searching for ‘BTS’ on Google then tapping on a nautical icon that appears at the bottom of the screen.

The hunt involves trivia questions and puzzles organised into quests, with more to drop on 9 March and 16 March to keep the BTS Army guessing.

Shock news: it’s popular! At the time of writing, the fandom has collectively solved more than 5.8m quests – and for any newcomers struggling, fans are aggregating and publishing answers on Reddit and other platforms.

It’s Google’s second activation with BTS following a 2022 collaboration with its Arts & Culture team that used Street View to whisk fans on a tour of meaningful locations for BTS. YouTube has also run a couple of Shorts challenges with the group in the past.



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