An evening at the storied 3 West Club set the stage for Diana Mahrach to unveil her Fall/Winter 2026/27 collection—an elevated, assured statement of modern luxury where craftsmanship, restraint, and confidence did all the talking. Hosted by Prince Mario-Max zu Schaumburg-Lippe the evening was pure elegance.
Defined by sculptural silhouettes, refined tailoring, and meticulous hand-finished detail, the collection embodied couture at its most intelligent. There was no excess for excess’s sake—only precision. Each look felt deliberate, designed to empower rather than overwhelm, capturing a sense of quiet authority and timeless elegance that is increasingly rare on the runway.
Mahrach, an internationally renowned designer based between New York City and Dubai, draws deeply from her multicultural heritage. Born in Morocco and raised in the United States, with roots in France and Spain, her work carries an intuitive understanding of global glamour and artisanal tradition. From the beginning of her career, she has championed quality over quantity—exclusive fabrics (many designed by Mahrach herself), couture techniques, and painstaking craftsmanship that elevate each garment into a personal statement.
Her signature approach blends bold sophistication with personalized tailoring, creating gowns that celebrate individuality across body types and life moments—from red-carpet statements and couture bridal to elegant designs for plus-size clients and mothers of the bride. It’s a philosophy rooted in inclusivity and respect, delivered with uncompromising luxury.
Photo by Roger Sichel
It’s no surprise her designs are worn by influential women across New York, Dubai, Europe, Africa, and the Middle East, including stars from The Real Housewives of New York City and The Real Housewives of New Jersey, Bravo’s Captain Kerry Titheradge, Safaa Al Sadiqi, and global figures such as Julia Haart, Consuelo Vanderbilt, Pamela Morgan, and Sheryl Porter. Mahrach has also created custom pieces for Beyoncé, cementing her place on the world stage.
Photo by Roger Sichel
Coming from a distinguished Moroccan royal lineage with deep ties to Casablanca’s fashion heritage and real estate across Morocco and France, Mahrach carries legacy lightly—pairing it with humility, professionalism, and a clear artistic vision that is entirely her own. Her gowns don’t just dress women; they tell stories, evoke emotion, and command presence.
The audience reflected the evening’s elevated tone, with Consuelo Vanderbilt in attendance alongside artist Roger Sichel, lawyer Ilene Sichel, artist Julie Harvey, journalist Michael Musto, Jane Pontarelli, and Prince Mario-Max zu Schaumburg-Lippe.
Music elevated the evening further, with MC extraordinaire Maria Ellis delivering a show-stopping performance that brought the room to its feet. Fresh off her star-studded Royal Concert at Steinway Hall with Princess Antonia zu Schaumburg-Lippe and Prince Mario-Max, Ellis made music history within the legendary club, earning standing ovations and adding a note of theatrical glamour to the night.
Photo by Roger Sichel
Behind the scenes, public relations strategy and high-level media orchestration were expertly guided by Norah Lawlor, whose seasoned approach ensured the event resonated across fashion, society, and global cultural circles—adding a layer of strategic polish to an already impeccable presentation.
Photo by Roger Sichel
In a season often dominated by spectacle, Diana Mahrach’s Fall/Winter 2026/27 collection stood out for its confidence, restraint, and soul. This was couture that didn’t shout—it spoke with authority, elegance, and undeniable presence.