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On March 31, 2026, Snowflake appointed long-time sales leader Jonathan Beaulier as Chief Revenue Officer and saw Morningstar expand the breadth of its investment datasets available via Snowflake Marketplace for institutional clients.
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Together, these moves deepen Snowflake’s role at the center of financial data workflows while putting a veteran insider in charge of monetizing that opportunity.
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Next, we’ll examine how Morningstar’s expanded data presence on Snowflake Marketplace could influence the company’s longer-term investment narrative.
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To own Snowflake, you need to believe its AI Data Cloud and Marketplace can stay central to how enterprises run analytics and share data, even as migration-driven growth normalizes and competition intensifies. In the near term, the key catalyst is broader AI and data marketplace adoption, while a major risk is that new AI products fail to meaningfully offset any slowdown in core workloads. The Beaulier CRO appointment and Morningstar expansion reinforce the existing thesis but do not fundamentally change these near term drivers.
The Morningstar data expansion on Snowflake Marketplace is especially relevant here, because it shows how third party content can deepen usage in a large vertical like financial services. If Snowflake can replicate this pattern with other data providers and industry solutions, Marketplace activity could become a more important contributor to consumption growth and customer stickiness, partially balancing the risk that migration focused revenue might taper over time.
Yet, while these developments look encouraging, investors should also be aware that Snowflake’s dependence on hyperscalers for underlying infrastructure pricing and terms could…
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Snowflake’s narrative projects $7.8 billion revenue and $497.5 million earnings by 2028.
Uncover how Snowflake’s forecasts yield a $282.90 fair value, a 88% upside to its current price.
Some of the most optimistic analysts saw AI workloads pushing Snowflake’s revenue toward about US$10.1 billion by 2029, but today’s news around leadership and data partnerships could either support that view or highlight how much hinges on hyperscaler relationships and whether AI driven usage really scales as aggressively as the bulls expect.
Explore 14 other fair value estimates on Snowflake – why the stock might be worth over 2x more than the current price!