Monday, March 16

Milan-Based Fashion Brand Eleventy Opens Boutique in Montecito


A new apparel boutique has opened in Montecito, bringing an Italian fashion label to the area’s retail scene.

Eleventy, a Milan-based clothing brand for men and women, has opened a boutique at The Post in Montecito. The store introduces the brand’s Italian tailoring and seasonal collections to local shoppers.

The Post announced the opening in a post on its official Instagram account.

According to The Post, the boutique is located in Suite B next to the Jamie Haller boutique and is open daily from 10 a.m. to 6 p.m.

The store carries items from Eleventy’s men’s and women’s collections, including tailored separates, knitwear, dresses, and lightweight linen pieces.

The brand also offers products for children as well as home and lifestyle items. According to The Post, the brand focuses on versatile pieces designed to transition across seasons.

About the Brand

Eleventy was founded in Milan in 2007 by Marco Baldassari and Paolo Zuntini. The brand focuses on modern Italian tailoring and garments built around neutral color palettes.

The brand is known for clean silhouettes, tailored construction, and premium fabrics.

Andrea Scuderi joined the company as a partner and operations executive in 2009. In 2014, private equity firm Vei Capital acquired a 51% stake in the business.

In 2016, the company launched its U.S. division with headquarters in New York.

Eleventy’s headquarters remain in Milan. The brand operates boutiques and shop-in-shop locations in several international fashion markets, according to its website.

The brand’s collections are also sold through multi-brand retailers worldwide. Its logistics headquarters is located in Viterbo, Italy.

Santa Barbara has also seen other retail openings recently, including swimwear shop Zoë Bikini, which has opened a temporary location at 27 E. Victoria Street, Suite B. The shop held its grand opening on February 5.

Owner Zoe said the space will serve as a temporary location while the brand searches for a permanent store. The shop is open Wednesday through Friday from 1 p.m. to 5 p.m., or by appointment.





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