Thursday, April 2

NatWest and Sainsbury’s partner to launch new finance products


NatWest and Sainsbury’s have agreed a partnership that will see a range of banking products introduced for Sainsbury’s customers, including offers limited to members of the Nectar loyalty scheme.

The move comes after NatWest’s 2025 purchase of Sainsbury’s Bank’s personal loan, credit card and retail deposit books, referred to collectively as the “core banking business”.

Under the agreement, both companies plan to develop financial services aimed at Sainsbury’s shoppers, with Nectar members set to receive specific rates on savings products and personal loans linked to the existing Nectar programme.

The planned line-up includes a NatWest Nectar credit card that will enable cardholders to collect Nectar points on day-to-day spending, with additional opportunities to earn bonus points.

The card will be issued by NatWest Retail.

Instant access savings accounts and unsecured personal loans are also due to be made available through Sainsbury’s online channels, using the NatWest Boxed platform.

The new products are scheduled to begin rolling out in the second half of the year.

Sainsbury’s Financial Services managing director Patrick Short said: “We’re committed to working with trusted partners who share our values and dedication to delivering outstanding service for our customers. Building on our success together, we are pleased to extend our agreement with NatWest, whose deep expertise and customer-first approach continue to make them an ideal partner for our evolving financial services offering.”

NatWest describes the collaboration as part of its broader growth strategy, which it says is aimed at serving customers across different stages of their financial lives, from early saving to home purchase.

The Sainsbury’s tie-up is presented as a way for the bank to extend its reach to more households and widen its sources of income through partnerships.

The arrangement with Sainsbury’s is the third partnership through which NatWest is offering embedded finance.

In 2025, the bank announced similar agreements with The AA, covering instant access savings and unsecured loans for its members, and with Saga, which is providing savings products for customers aged over 50.

NatWest Retail Banking CEO Solange Chamberlain said: “Partnering with Sainsbury’s enables NatWest to help many more families with their financial needs, combining our expertise and financial know how with a seamless digital experience and Sainsbury’s scale.

“This ongoing partnership is a great example of our focus on exceptional customer service and accelerating growth in our Retail Banking business through innovative partnerships that deliver for our customers where they are and support the Group growth strategy.”



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